Nov 3, 2021
Dick Stricklen is the owner of Motor City Auto Center in Bakersfield, CA, a sprawling campus which includes a Buick/GMC dealership, a Lexus dealership, and a large used car & truck operation. Dick’s team devote themselves to helping and serving their customers and providing staff with the opportunity to develop their skills and interests. Dick took over the GMC dealership at the age of 19 after his father’s death and since then has followed his passion for building authentic relationships with team members and clients alike.
Dick joins me on the show today to share how he started in the automotive business and why he’s grateful to his late father for starting him as a porter at the dealership at a very early age, allowing him to learn from the ground up. He tells the story of how he managed to put together a proposal that saw him successfully take over one of his father’s businesses, and why he walked away from a critical bank loan at the 11th hour. Dick also shares the core values of Motor City Auto Center and why promoting the company culture is so important to him as a leader.
“Let's all get focused on what we have control over.” - Dick Stricklen
“I always get in the other person's shoes; I develop a relationship with them a personal relationship.” - Dick Stricklen
“Bottom line is important to manage, but that's not what we're about. The bottom line is a result of the major motive, and that is to help people get what they want, see them grow, give them opportunities.” - Dick Stricklen
“We are really in the people business that just happens to sell cars.” – Dick Stricklen
This Week on The Wow Factor:
Dick Stricklen’s Words of Wisdom:
Take time, either with prayer or just quiet time, analyzing yourself to figure out what gives you the greatest heartfelt satisfaction in life. Examine your motives and align your behavior as a leader with the values that are truly important to you.
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